Sell Faster with 3D Renderings, Orbital Scale Models, and Virtual Tours

When a buyer looks for a property, they always ask the same questions:
“What does it really look like?”, “Will I feel comfortable there?”, “How do the spaces actually work?”
3D images and virtual tours answer these questions directly and without friction.

1) 3D Images: the first impression

A 3D image (or photorealistic 3D rendering) is designed to capture attention and create desire.
The most effective visuals are:

• exterior 3D perspectives (façade + surroundings),
• interior 3D perspectives (living room / kitchen),
• one atmosphere visual (balcony, terrace, courtyard).

These are the visuals used for property listings, brochures, program pages, and social media campaigns.

2) 3D Video: tell the story in 30 seconds

A real estate 3D video or animation is ideal to:

• present the neighborhood and access points,
• show a clear progression (entrance → living area → terrace),
• deliver a premium feel without overloading the page.

It performs extremely well on social media and on screens in sales offices.

3) 3D Virtual Tour: turning interest into intent

A 3D virtual tour (and sometimes a 360° virtual tour) provides proof:

• volumes, circulation, and distances become clear,
• users explore at their own pace,
• hotspots can be added (areas, specifications, options).

For many developments, this is the number-one tool to qualify prospects before a physical visit or a sales appointment.

4) Why it actually “sells faster”

Because it removes uncertainty:

• prospects visualize earlier,
• hesitation is reduced,
• fewer unnecessary back-and-forth exchanges,
• meetings happen with already convinced buyers.

And above all: you present your project as an experience, not as a technical file.

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Recommended Packages (Simple & Effective)

Essential Package

• 2 photorealistic 3D renderings (exterior + interior)
• 1 optional 3D floor plan

Sales Package

• 3 to 6 3D images (interior / exterior)
• 1 short 3D video (15–45 seconds)
• 1 3D virtual tour (or 360° virtual tour)

Premium Package (New Development / Off-Plan Sales)

• Photorealistic 3D renderings
• 3D animation
• 3D virtual tour
• Variations (atmospheres, finishes, options)

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